Online retail refers to the process of buying and selling products or services through the internet. It involves the use of online platforms, websites, and mobile applications to showcase and sell a wide range of products to customers worldwide. Online retail offers convenience and accessibility, allowing customers to browse and purchase items from the comfort of their own homes. It has revolutionized the way people shop, providing a seamless shopping experience with features like product reviews, personalized recommendations, and secure payment options. Online retail has become increasingly popular, with businesses of all sizes embracing this digital platform to reach a larger customer base and expand their market presence.